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Cleans fast with less fuss — fewer battles and quicker brushing on busy mornings

Easy to hold design — little hands can grip it confidently without slipping

Encourages independence — they can brush by themselves (no wrestling required)

More hygienic choice — easy to rinse, quick-drying, and safe to boil or disinfect for a deeper clean

• Less sensory overload — soft silicone feel is calming, not scratchy or harsh

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Cheeky Dinosaur U-Shaped Toothbrush Child Green

$29.99
$39.99
(Save 25%)

Cute Koala U-Shaped Sensory Toothbrush with Replacement Head

$29.99
$39.99
(Save 25%)

Crab U-Shaped Toothbrush - Toddler Pink

$29.99
$39.99
(Save 25%)

Chick U-Shaped Sensory Toothbrush - Child

$29.99
$39.99
(Save 25%)

Cheeky Dinosaur U-Shaped Toothbrush Toddler Green

$29.99
$39.99
(Save 25%)

Crab U-Shaped Toothbrush - Toddler Blue

$29.99
$39.99
(Save 25%)

Cat U-Shaped Toothbrush - Toddler Pink

$29.99
$39.99
(Save 25%)

Crab U-Shaped Toothbrush - Toddler Green

$29.99
$39.99
(Save 25%)

A calm, consistent routine can completely change how kids approach brushing. Our sensory U-shaped toothbrush is designed for comfort and ease, helping children feel safe, capable, and happy to brush independently.

Complete your routine with our Natural Toothpaste

$14.99
$17.99

Safe. Fun. Yum!

Brushing with Jack N' Jill Toothpaste helps clean teeth and provides natural protection against cavities.

Our mild gel formulation is fluoride free and suitable from 6 months (when bubs first teeth usually come through). We know little kids don't know how to spit - Jack N' Jill Toothpaste is safe if swallowed when used as directed. With a kaleidoscope of nine yummy organic flavours, toothbrushing time has never been easier or more fun! Ingredients such as xylitol and calendula, plus regular and effective brushing, help to soothe gums and fight tooth decay.

Benefits:

With 40% xylitol, Jack N' Jill Toothpaste helps balance the pH in the mouth. xylitol has also been shown to reduce bacteria trapped in plaque whilst silica gently cleans teeth to help avoid the build-up of plaque. Calendula flower extract helps to naturally soothe gums. It is recommended that your child learns to brush their teeth after each meal to help develop good oral hygiene habits.

Jack N’ Jill Natural Certified Toothpaste has received the COSMOS Natural Standard Ecocert certification. Ecocert is the world’s leading specialist in certification of sustainable practices and organic products.

  • Made in Australia
  • Ages 6 month+
  • Natural Certified Toothpaste (Ecocert)
  • Ecocert COSMOS Natural Standard Ecocert certification
  • Peta Certified Cruelty Free
  • Safe if swallowed when used as directed
  • 50g of toothpaste
Flavour
Quantity

Toddler-Approved, Parent-Loved

Toddler-Approved, Parent-Loved

97%

Parents reported less tantrums

94%

Parents saw more consistent brushing

98%

said their child preferred the U-shaped toothbrush over a standard brush

Kids Love This Toothbrush

U Shaped Toothbrush

Here's Why

Regular Toothbrush

Creates independence by encouraging self-led brushing

Gentle, comfort-focused design suitable for sensitive mouths

When brushing is fun, kids are more willing to do it

Fun design that encourages daily brushing

Includes a hygiene case and spare brush head for convenience 

 

"Toothbrushing Should Feel Safe, Not Stressful"

After the success of our sensory toothbrush, I started noticing something.

Parents kept telling me, “Brushing is finally calm… but the rest of the routine still feels like a battle.”

 

And I got it — because I’d lived it too.

 

Toothbrushing shouldn’t feel stressful, painful, or overwhelming for kids. But so many brushes were too harsh, too big, or just uncomfortable for sensitive mouths. Nothing felt gentle enough while still actually cleaning properly. So, like always, I started designing something better myself.

 

When kids tried our U-shaped toothbrush, everything changed. They stayed calm. They brushed on their own. No chasing, no tears, no negotiations.

 

That’s when it clicked — this wasn’t just a toothbrush. It was a routine-changer.

And that’s how our Sensory Toothbrush was born: designed for comfort, confidence, and calmer mornings for families like ours.